Nick Hayes: Working with Influencers, Part 2 (Video)

Here’s the link to the long-overdue second half of ‘Working with Influencers’. Just a couple of minutes long. Related articles Nick Hayes: How has Influencer Marketing been hijacked by Social Media Vendors? – and how can it get back its link to Sales? (influencermarketingreview.com)

Nick Hayes: Working with Influencers, Part I (Video)

“There’s no prescription” – A brief video of Influencer50 Founder & Principal Nick Hayes discussing some fundamentals of influencer engagement.

Nick Hayes: Marketing Is Broken, Influencers Can Fix It (Video)

We’ve just come across an online posting of Nick’s 2009 talk at The Commonwealth Club of California, “Marketing Is Broken, Influencers Can Fix It.” Here’s the link! Influence Explained Archive

Duncan Brown: Why Don’t Companies Already Know Their Influencers? (Video)

Influencer50 Principal and MD Europe Duncan Brown explains why companies aren’t already aware of many of their influencers.

Nick Hayes: The Appeal of Influencer Marketing to the Sales Force (Video)

Influencer50 Founder & Principal Nick Hayes discusses the basis of influencer marketing and its value to the sales force. Influence Explained Archive

Duncan Brown: What is Influencer Marketing? (Video)

Duncan Brown, Europe Managing Director at Influencer50, explains the core concept of influencer marketing.